MKT-265

What do you notice about this type of marketing? The main thing i have noticed from this type of marketing is that these "influencers" are making easy money. This new trend in advertising doesnt show up in the traditional media like everything else. It is blowing up and not slowing down. These influencers are mostly in their twenties and have attracted a huge base of followers on their social networks. But how do they make money? Logan paul for example promotes products to his online followers. He gathers online data and reaching out to the most covered demographic which is the young generation. The big companies and brands around the world go to logan in order to get him to help them sell their products to younger generations. What strategies are they employing? I believe that there are four main strategies that these influencers are employing.  Define your online audience: This type of marketing first starts out by identifying your target customer and understandin...

What was done successfully to meet the wants and needs of the target audience?                The show voice is one of the hottest shows on television now. The creators of this show do many things well in order to reach their target audience. The target audience for the vioce are people that are eightteen through forty nine yearls old. This target audience doesnt just watch it from night to night, they are ultimately part of the main show. The voice feels that it is necessary and get the best outcome if including their fans is the main part for their success. But how do they get the fans to feel included? The main souce is through twitter. Fans can vote for who they want to be saved or who they want to be eliminated from the show. It is like they are the real judge on the show and making all the deciding factors. How was the social and consumer experience addressed? Was this done successfully? Explain.         ...